Event hopes to draw in business during shoulder season

BOULDER JUNCTION - People in the Northwoods tourism industry see a slower tourism season this time of year.

Many businesses stay open but can struggle to bring in customers.

"After the leaves fall, we kind of have this low here. We see some hunters up when gun season opens next weekend, and then especially over Thanksgiving weekend. Everybody's up for the holidays and we have our Christmas Walk and then it really gets started when the [snowmobile] trails open in mid-December," said Theresa Smith, Boulder Junction Chamber of Commerce Executive Director.

Full story: WJFW